Tuesday, November 24, 2009

Truth in Advertising?

I don’t get it.

I don’t know if you heard about this or not... I will bet that everyone who watches TV remembers the series of commercials about Cheerios cereal being able to lower your cholesterol.

Well the FDA made them take those ads off the air UNLESS they were willing to classify Cheerios as a drug and go through the multi year process of getting Cheerios approved as a drug.

In today’s world it is common knowledge that a low fat, high fiber diet can help you lower your cholesterol plus it is considered just a generally healthy way to eat. Cheerios was just using that bit of common knowledge to brag they were low fat, high fiber and whole grain. These are all supposedly good things- right?

Ok. I think it’s a bit silly to issue cease and desist letters and legal threats to Cherrios over this but OK, I get it, you can’t make those claims about your product unless the government agrees it’s true. I can live with that even if I do think it is a bit over the top.

HOWEVER- at the same time we have pills advertised on TV to make your penis larger and other pills for women to make their breasts grow which are completely untrue! These products makers are flat out lying through their teeth.

So Cheerios commercials which were true based on current dietary beliefs are banned and threatened with massive government retaliation yet “Smiling Bob” and “Extenze" {insert derisive eye roll here at THAT name- ugh!} are allowed to advertise when they are complete and utter lies and are actually being sold in drug form instead of just being moderately healthy food.

I do NOT get that. Man, our government in action yet again.


tammy said...

That's our government for ya!

Anonymous said...

Reminds me of an xkcd cartoon showing cereal being advertized as "Asbestos-Free!"

Maria in Oregon

NerdyRedneck Rob said...

Tammy- Yes it is, sadly!

Maria- They lie! :)